The Verge interviews the man behind Apple's iconic product images. The Apple stuff is interesting of course, but I particularly liked this part:
“What do you photograph for fun?”
“My kids! I know that sounds boring but it’s not. I’ve been taking a photograph of them everyday since they were born. This is a great outlet for me because it’s very different than my normal work. It’s something I can do and not worry what a client or anyone else thinks. Without that pressure I can take risks and experiment. I’m the dad that shows up to baseball games with a 400mm lens. I can hear my kids say to their friends, "It’s just what my dad does — ignore him.”