Lessons from Instant Articles and Apple News

A few weeks ago Jim Ray launched a new blog called Flicker Fusion that I've been enjoying reading. The first article was about Facebook's Instant Articles feature:

Consider that a reader is just as, if not more, likely to get to your page via an app like Twitter or Facebook, with its own chrome, than the built in browser. Those positioned elements are only taking up valuable screen space and replicating functionality the reader already has built-in. Simplify your pages, reduce overhead (both cognitive and bandwidth), prepare them to live outside of browser.

And yesterday, he tweeted from @_flickerfusion:

The lessons from Apple News are the same as Instant Articles: be lean, nimble, ready to publish everywhere.

Publishers, take note.

Publishing a Day One Journal as a Book

Donnie Ray Jones:

“My wife and I keep a journal of notes to our twin girls in Day One. After a year of journaling, I wanted to print the entries in a physical book for my wife as a Christmas present.”

Interesting idea, and would make a great gift to family members next time Christmas rolls around.

If you need more ideas for journaling in Day One check out my recent, in-depth review, which offers several ideas and a few tips and tricks for getting the most out of the app.

Federico Viticci's Review of the iPad Air 2

Federico's review of the iPad Air 2 is far more than a breakdown of its specs and features. It's a credo for why the iPad has become his primary computing device.

“The iPad’s screen and body are glued together physically and conceptually. [...] as a computer [it] truly disappears in your hands, feeling like a display that you grab and touch and swipe and throw away when you’re done.

[...]

Three years ago, when I was stuck in a hospital bed and I wanted to continue my work, I started using the iPad out of curiosity, challenging myself to get more done on iOS in spite of its limitations and differences from OS X. Today, some of those limitations still remain, but the iPad and new versions of iOS have solved most of my problems in new and unexpected ways.

The iPad is the best thing that happened to my professional life.”

Like Federico, the iPad—mine is the 4th-gen model—is my primary device. In fact, I don't even own a traditional computer anymore (unless you count my wife's Windows 7 laptop, which I avoid using at all costs).

I'm in a better position than most to find any holes in Federico's argument, but I can't disagree with a single word of his review, or more importantly his philosophy concerning the iPad. It truly is an incredibly versatile device. Most shortcomings with it I've ever come across have been due to lack of developer interest, but even that problem is getting less and less prevalent by the year.

Just to give an example, here are some of the apps that help me get my writing work done:

• I write in Editorial, with a bevy of workflows and TextExpander snippets that make my life at least 10x easier.
• I publish in Squarespace Blog.
• I capture ideas in Drafts and often move my more long-term personal notes over to Simplenote.
• As I come across interesting links in Twitter and RSS, I save them in Instapaper and archive the best stuff in Pinboard (which I often access using Pinner).
• My teammates and I at Tools & Toys and The Sweet Setup use Slack and Basecamp to communicate and stay on top of upcoming projects.
• I use a mixture of apps for managing blog photos: VSCO Cam for editing, Pixelmator for creating and/or combining images, Reduce for resizing images to appropriate widths and file sizes (with EXIF Wizard Pro to double-check EXIF data), and Droplr for hosting Spark Journal images.

And this list is just the tip of the iceberg. The iPad has limitations, sure, but those are more and more becoming edge cases. Nearly all my needs are covered by the iPad, and I have almost no desire for anything more.

* * *

Further reading: Josh Ginter's review + gorgeous photos of the iPad Air 2 on Tools & Toys.

People Pay for the Content, Not the App

Álvaro Serrano, linking to Re/code's article about the financial issues and potential layoffs faced by The New York Times:

“It’s sad to see the Times struggling but let’s face it, their digital subscription model is downright ridiculous. For example, the smartphone and tablet subscriptions are priced separately, and if you want to read the NYT in both your phone and your tablet you need to pay for both. It feels like 2010 all over again.

I can’t believe we still have to say this in 2014, because it’s just obvious: people pay for the content, not the app. And the New York Times is the same whether your read it on your computer, your tablet or your smartphone.”

I have to agree. It's no wonder so many traditional publications are struggling, when one of the smartest and most prestigious publishers around is still getting digital subscriptions so wrong.

Let's Talk About Margins

Craig Mod writes about the power and character of well-designed books (bold emphasis mine):

“On the other hand, cheap, rough paper with a beautifully set textblock hanging just so on the page makes those in the know, smile (and those who don’t, feel welcome). It says: We may not have had the money to print on better paper, but man, we give a shit. Giving a shit does not require capital, simply attention and humility and diligence. Giving a shit is the best feeling you can imbue craft with. Giving a shit in book design manifests in many ways, but it manifests perhaps most in the margins.”